Privacy Policy
Last updated: June 2026
1. What We Collect
When you take the TrueNorth IUL quiz, we collect:
- Email address — to deliver your results
- First name — optional, used to personalize your results
- Quiz answers — age bracket, income range, goals, and similar financial context questions
We do not collect Social Security numbers, financial account numbers, or any sensitive personal information.
2. How We Use It
- Results — your quiz score is computed instantly and shown to you
- Educational emails — we may send follow-up content about IUL and financial planning. You can unsubscribe at any time.
- Site improvement — anonymous analytics help us understand how the site is used
We do not sell your personal information to third parties.
3. Services We Use
We use a small number of trusted services to operate this site: a database to store quiz responses, an email platform to send your results, and analytics tools to understand site traffic. These providers are contractually prohibited from using your data for their own purposes.
4. Your Rights
You can request to:
- Access — see the data we hold about you
- Correction — fix any inaccurate data
- Deletion — have your data removed from our systems
- Unsubscribe — opt out of emails via the link in any email we send
Email us at privacy@truenorthiul.com and we'll respond within 30 days.